COVID-19 has caused major disruptions in the art market, including closures of major art institutions, events and postponements of renowned art fairs. 

Our client, the IFPDA Fine Art Print Fair is the largest and longest-running international art fair celebrating 500 years of printmaking. Originally scheduled in October, to be held at the Javits Center in New York, the Fine Art Print Fair pivoted to an online platform and the Agency partnered with the IFPDA to get the word out. Hypebeast covers some of the highlights of the fair.

You can view the full digital fair here.

Image:

John Baldessari, Lead Cloud, 2017, Painted lead with aluminum core, stainless steel hardware

16 1/2h x 22w x 5d inches, Edition of 25, DRANOFF FINE ART 

Copyright: John Baldessari