Every October, Benjamin Moore reasserts its position as America’s leading paint brand by forecasting a “Color of the Year.” As AOR since 2015, our team develops unique launch stories on the new color trend and reinforces the company’s leadership position among consumers, contractors and interior designers alike. Working hand in hand with Benjamin Moore’s Color Team, Sharp has been successful in transforming the annual color announcement into the most anticipated and talked-about news story in the A&D category.