If you write something and publish it on the web, do you give up your right of privacy? For many people looking for a job they are being asked to do just that. According to some of today’s employers, your posts and photographs are public domain. In this economy, companies can be more prudent with who they… read more>>
In 1984, as part of his re-election campaign, Ronald Reagan ran a now-famous commercial titled “It’s morning again in America,” which was written and narrated by legendary adman Hal Riney. The spot, which in a very soothing and optimistic manner spoke to economic prosperity, was in short a hit, and while it did not single handedly re-elect… read more>>
Before I found my place in public relations, I actually wanted to be a journalist. I went to college in Washington, DC where I pictured my future-self reporting from Capitol Hill, participating in meaningful and political dialogue, and really making a difference. I’m not sure when exactly it happened, but somewhere along the lines I became jaded… read more>>
The Top Ten Super Bowl Commercials of All Time Yes, it’s a big game for the New York Football Giants and the New England Patriots but it’s just as big a game for advertisers and their brands. The cost ($3.5mm for :30) the stage (50MM households watching) and the post game effects (everyones a critic and with… read more>>
As of mid-December sharpthink.com has had a major redesign and totally new back end. The homepage is now a totally user-friendly way to access all things Sharp Communications. From the slider you can view clients, people or an image with an insight into our company culture. There is our blog and twitter feed for news and opinions… read more>>
I’m a big fan of cooking, dining out, ordering in… if there’s food involved, it’s safe to assume that I’ll enjoy it. So when I recently got my first iPhone (hello 21st century!), I immediately began looking into the best food apps out there. Keep reading to find out which apps I think are worth the download,… read more>>
With New York Fashion Week now at a close, British luxury fashion house Burberry has teamed up with Twitter to launch its first ever “Tweetwalk” show, in time for London Fashion Week. Launching new collections online immediately after runway shows at Fashion Week has become old news, with live streaming as the new norm for designers, but… read more>>