Electrical and network infrastructure company Legrand North America has tapped Sharp Communications as AOR for corporate communications and its just-launched Adorne Collection. Legrand had not previously employed an AOR in North America for corporate communications or its Adorne Collection of light switches and dimmers, which debuted in showrooms and home improvement stores nationwide this spring. The company… read more>>
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NEW YORK: UK-based restaurant chain Pret A Manger has selected Sharp Communications as its first PR AOR in the US as it expands its business in the country. Lewis PR previously managed the brand’s communications globally, said Jennifer Nelson, marketing director for Pret A Manger USA. She added that the firm is still handling PR for the… read more>>
Tags: Event Production, Pret A Manger, Pret Foundation, public relations, sharp clients
We know its not nice to brag, but…the PR team skillfully placed not one but three Sharp clients on the pages of the Wall Street Journal in March. The Heard and Scene column profiled both The Society of Memorial Sloan- Kettering Cancer Center’s annual Bunny Hop … … as well as the Randall’s Island Park Alliance’s… read more>>
Tags: event media relations, media relations, Randall's Island Parks Alliance, The Society of Memorial Sloan Kettering, Vertu
Working with several manufacturers in the home décor space, we receive a lot of requests from architects, designers, celebrities, and entrepreneurial everyday homeowners, who want to work with our client’s products in their home projects. Our PR team carefully evaluates each opportunity and many of them get declined but every once in a while all the stars… read more>>
Tags: design pr, Interior Design, Jay Fielden, new york times, Silestone
The Sharp Public Relations team was busy this week, supporting two high-profile charitable events in New York City on Tuesday night. The National Committee on American Foreign Policy (NCAFP) Gala Awards Dinner This year’s event brought approximately 270 attendees including some of the country’s foremost scholars, government officials, diplomats, business leaders and philanthropists. The evening honored former… read more>>
Tags: event media relations, event public relations, event support, MSKCC, NCAFP
It was right back to business in the New Year with a flurry of January clips. From Sharp’s design team, The Chicago Tribune featured Kohler‘s Moxie shower head in the “Home Briefs” section. Connecticut Cottages & Gardens featured Cosentino‘s new suede finish detailing how “the matte covering is striking over the brand’s quartz surfaces,” and Architectural Digest… read more>>
Tags: circa, design pr, eastside house settlement, kohler, media relations
We are constantly talking about, discovering, and monitoring trends in the PR team – what is trending, how are trends relevant to our clients, how can we create new ones, and what’s next down the pike. As we returned from the break rested and raring to go this January, we began thinking about our own industry and… read more>>
Tags: content creation, influencers, measurement, media relations
The PR team used their savvy know-how and a little bit of festive spirit to tap into “holiday giving” news stories for several of our non-profit clients and brands with CSR initiatives in December. New York’s source for hyper-local news, DNAinfo.com, covered The Society of Memorial Sloan-Kettering Cancer Center Thrift Shop’s Winter Wonderland Sale. The article included… read more>>
Tags: ECO by Cosentino, kohler moxie, media relations, MSKCC, Vertu
It’s that time of year again. Our Madison Avenue offices are overrun with twinkling lights and Rock Center tourists. And amid the holiday festivities and new contract planning, we’ve taking a step back to reflect on what we’ve seen in 2012 in the digital luxury market and what we’re looking forward to in 2013. The year was… read more>>
Tags: 2013 trends, digital trends, luxury brands, social media trends
Last month was busy as ever. But while deep in 2013 planning, the PR team never stops pitching. In November we gave thanks for the following three slam dunks… In print, the Wall Street Journal featured Kohler’s latest product, Moxie, the first showerhead with an integrated Bluetooth speaker for listening to audio fromyour smartphone (genius.) In broadcast,… read more>>
Tags: kohler, media relations, Product Launch PR, Silestone