This four-year relationship is a personal one and for good reason—cancer is personal. When we took this assignment on in 2007, we vowed to build awareness of the Society’s critical mission via public relations, special events and web design. Fueled by a very sound strategic direction grounded in patient well-being, cancer research and public education, we utilized key fund-raising events and clinical data to further the Society’s mission and purpose. The results have been impressive on a quantitative (i.e. fund-raising, press impressions, brand perception) and qualitative (i.e. making a difference for someone) scale and thus, a very rewarding piece of “business.”

Service Rendered