Maybe it’s just the spring weather here in New York, but we’re beginning to see a sunny future for the media as new titles and property extensions are cropping up across the luxury landscape.  The economy is starting to show small signs of recovery, luxury media ad page counts are up in Q1, and we think the… read more>>

The Top Ten Super Bowl Commercials of All Time Yes, it’s a big game for the New York Football Giants and the New England Patriots but it’s just as big a game for advertisers and their brands.  The cost ($3.5mm for :30) the stage (50MM households watching)  and the post game effects (everyones a critic and with… read more>>

This week Vibrant Media announced a new media deal with a company called Image Space Media to bring a new form of advertising to the table: advertising on photographs. There are two ways brands can target consumers through photographs.  The first is by relevance, so one of the examples demonstrated on Image Space Media’s site has a… read more>>

Having been an avid runner for several years, I have gained a profound relationship with my running shoes that no one could possibly understand. That is, unless you are a zealous runner yourself, than you would understand that nothing comes between you and your shoes. After countless hours and quality time with my running shoes, how would… read more>>

I think everyone at the agency knows from the amount of boxes I get delivered here that I have a fair obsession with online shopping. The crowds in NYC stores make me hyperventilate so I prefer to cruise merchandise from the comfort of my own home.  Recently, what has me excited is the launch of Joyus.com.  Not… read more>>