The new year is always a time for reviewing the past and planning for the future. Thanks to the endless archives online, the process of looking back has inundated news feeds for the past week or so. There have been round-ups of the year’s most viral campaigns, the year’s best ads, and PR trend predictions for 2012
I think the best was Google’s Zeitgeist video, which does a beautiful job of recapping the year’s biggest triumphs and challenges.
2011 has been a banner year for Sharp as well. We’ve had the pleasure of working with 6 new clients this year in such exciting categories as Organic Food, Healthcare, Mobile, Luxury and Entertainment, while building on many of our long-standing relationships in the Home Design, Fine Arts, Real Estate, Continuing Education and Philanthropic fields. To account for this flurry of activity, we have made 7 new hires – growing our management team and further scaling our digital capabilities in media buying, social media, and web development. That all being said, we are kicking off 2012 with our “new and improved” website and are looking forward making 2012 simply stunning.